Extension of the Franchisor
The objective is for our services to be an extension of the franchisor. Working with APE Realty is like having a franchise real estate department only without the overhead. We become part of the team at zero cost to the franchisor or franchisee.
Uniformity of Service
APE Realty works with the franchisor to understand the real estate requirement inside and out. The franchisor does not have to waste time explaining the requirement to another broker in every market. It is no longer enough to give the new franchisee a list of site criteria and send them out the door. This leaves a good portion of the process up to fate. Franchisees can waste time and money on less than ideal locations and become frustrated with the site selection process.
APE Realty provides uniformity of service by duplicating the results in any market nationwide.
The Process
Our proven formula for success:
The Franchisor typically incorporates our real estate information into the Discovery Day presentation or telephone interview. A new or prospective franchisee is informed that they will be expertly assisted throughout the site selection process.
As soon as we receive information on a new franchisee, we research the assigned territory and immediately contact the franchisee to set-up a time for the initial real estate telephone conference. We also work with prospective franchisees to show them availability in the territory they are considering purchasing.
During the initial telephone conference, we take the time to get to know the franchisee and obtain an understanding of their expectations. We let them know what to expect from the real estate process and walk them through the steps we will go through together. The franchisee is reassured that they will be expertly supported from site selection to lease signing and beyond.
We gather data on all sites meeting criteria and make comparisons. This data is presented to the franchisor and franchisee in the form of a comprehensive list showing rates, cams, site plan, space available, dimensions, demographics, condition at turnover, lease terms and conditions.
From this data, we identify the best possible locations meeting the criteria. We submit a Letter of Intent for the desired locations. This Letter of Intent is designed to give us an edge during the negotiation process.
The deal is countered as many times as it takes. We negotiate aggressively to ensure all the terms of the agreement are met down to the smallest detail.
If all parties agree, we will request a lease, review it for business terms, add or delete some language and incorporate the franchisor’s addendum.
The lease should be ready for execution at this time.
Every day a lease is not signed the franchisee is drifting. Getting they keys in the hands of the franchisee within 8-10 weeks is our goal.
5-Star Service
We are always available to the franchisee. We always return calls or emails within minutes. No question goes unanswered and no franchisee is left to wonder. We are glued to the franchisee. Our service is second to none.
Franchisors agree
“A little over four years ago, at Big Frog Franchise Group we decided to source a third party to help our franchisees in the process of securing a great location for their businesses. Since that time we’ve been working with Mark Camara of APE Realty, Inc. and it was easily one of the best decisions we’ve made in the history of our franchise system. Mark brings a level of quality and professionalism to the RE selection process that’s a direct reflection of our company’s franchisee satisfaction philosophy. His understanding of our brick and mortar needs along with his tenacity in the negotiation process has raised the bar substantially from what we’d been practicing in the past. With APE as a strategic partner we have the ability to scale our business model, while using BFFG resources for other internal growth areas. It has been an absolute pleasure to work with and get to know Mark Camara over the last several years and he comes highly recommended by Big Frog Franchise Group.”
“Mark Camara, with APE Realty, has been assisting Any Test Franchising, Inc. since inception, and we consistently receive excellent feedback from our franchisees regarding his professionalism, negotiating skills and responsiveness. He is a valuable asset to our organization and I would highly recommend him for fast growing franchisors.”
“We have been using the services of APE Realty for the past several years with great success. Is gives us and our franchisees great comfort knowing that from site selection to lease negotiations their interests are represented while all essential real estate related requirements are managed by a professional who understands both the requirements of the franchisor and the needs of the landlord. Whenever APE Realty has been involved in the process, our franchisees have been ecstatic with the results. We’re even had one franchisee, who was so pleased with the outcome of the real estate transaction and the deal APE Realty was able to negotiate for him, mention that he was going to see if Mark would assist on his next home purchase”